Welcome to Loan Officer Marketing

In this episode of The Loan Officer Marketing Podcast, we sit down with the unstoppable Jimmy Hobson to dive into how he’s built a powerhouse mortgage business—training new loan officers from scratch, embracing AI, and using social media to generate seven-figure results. Jimmy shares the exact systems, tools, and mindset shifts that helped him go from solo operator to managing over 250 salespeople.

Here’s what you’ll learn:

• Training New LOs at Scale: Learn how Jimmy launched an in-house LO training program and what it takes to get brand-new agents producing fast.
• Leveraging AI for Speed and Scale: Discover how Jimmy uses AI to streamline lead intake and stay responsive—without burning out.
• Tracking + Activity = Results: Get an inside look at the “Tempo” tracking system his team uses and how it directly fuels consistent growth.

Watch this episode now to discover real-world strategies that are working TODAY—from someone who’s actually in the trenches closing loans and leading a team. This one’s packed with value for LOs who want to grow faster, work smarter, and dominate their niche!